The Traitors is a hugely popular TV show that has inspired fans to recreate its games at castles across the UK. The show, which features celebrities like James Blunt and Maya Jama, involves deception and detective work. Although the actual filming location, Ardross Castle, is not open to the public for overnight stays, many castles now offer Traitors-style experiences. These events range from day trips to luxury weekends. Fans can book these events through specialized companies. The experiences are designed to mimic the show's atmosphere. The show's format includes a roundtable where players accuse each other. This creates tension and excitement.
Companies like Celtic Castles and GOTO Events organize these experiences. They provide missions, a host similar to Claudia Winkleman, and the chance to play as faithfuls or traitors. Prices vary: day events cost a few hundred pounds, while a weekend at a castle like Rothes Glen can cost over £4,000 per room for a three-night package. For a private event with exclusive use of a castle, the price can reach £30,000 for 30 people over a weekend. The events are very popular and often sell out. Many groups, especially corporate teams, book these experiences for team building.
The boom in Traitors-style events is helping to fund repairs for Britain's crumbling castles. Castle owners are moving into the hospitality market to raise money for things like new roofs. The new series of The Traitors started on 2 October and runs until 30 October. Celebrities compete for charity, and the show's popularity continues to drive demand for these immersive experiences. Castle owners say the income is crucial for maintenance. Without these events, many historic buildings would fall into disrepair.